Not Logged In Log In   Sign Up   Points Leaders
Follow Us    3:18 PM

GasBuddy News Article

42
votes
About Face: How Automakers Put Personality Into Their Cars' Front Ends

Forbes -- Typically, when design clinic respondents are asked which view of their preferred-choice car they would send to friends and/or relatives, the front three-quarter angle polls at about 80%. You’d think many would select the straight side view, which, distortion-free in photographs, best displays the size, sweep, length and overall cohesiveness of the design.

But, then, when asked by the parents to send a picture of the new girlfriend, a majority of guys will send a likeness of her face, even though that may not be her best attribute!

And thus it is with cars. The front end, grille, fascia and headlights form a very distinct “face,” and, much like a human visage, it can have expressions: happy, purposeful, angry, aggressive, sad or even bored.


Read the Full Article

Submitted Apr 12, 2012 By: Mudsprings
Category: Daily News Article Discussions > Topics Add to favorite topics  
Author Topic: About Face: How Automakers Put Personality Into Their Cars' Front Ends Back to Topics
REPLIES (newest first) Post a Reply
greentre
Champion Author Pensacola

Posts:1,289
Points:432,340
Joined:Oct 2011
Message Posted: Apr 12, 2012 4:10:42 PM

Whatever! Make them last longer before falling apart and then we'll talk.
camel1
Champion Author Minnesota

Posts:11,473
Points:3,032,865
Joined:Jul 2006
Message Posted: Apr 12, 2012 4:10:03 PM

Interesting
rpr77
Champion Author Philadelphia

Posts:7,241
Points:1,547,145
Joined:Mar 2011
Message Posted: Apr 12, 2012 4:08:27 PM

ok
TBRR
Champion Author Jacksonville

Posts:4,809
Points:786,805
Joined:Dec 2007
Message Posted: Apr 12, 2012 4:07:29 PM

what a line of crap! has nothing to do with the price of oil and/or gas. oh, i forgot most americans buy vehicles that look pretty without a care of the cost of maintenance. so that's what detroit builds.
otis2010
Champion Author Toledo

Posts:6,215
Points:1,580,330
Joined:Dec 2010
Message Posted: Apr 12, 2012 4:04:17 PM

ok
eric2theem
Sophomore Author Riverside

Posts:105
Points:30,980
Joined:Mar 2012
Message Posted: Apr 12, 2012 4:00:51 PM

I like how so many of you respond with one word to these posts! Anyways i still think Honda front ends are the leading innovation they have created front ends that not only look cool and futuristic but functional for safety of collisions with pedestrians.
billk44077
Champion Author Cleveland

Posts:4,890
Points:1,336,940
Joined:Aug 2011
Message Posted: Apr 12, 2012 3:55:54 PM

so
Aviator_Rob
Champion Author New York

Posts:7,475
Points:1,175,480
Joined:Mar 2012
Message Posted: Apr 12, 2012 3:54:21 PM

Amazing how car companies pull out all the stops to increase sales, any way possible. Thanks, focus groups.
bobsalwaysmt
Champion Author Long Island

Posts:6,033
Points:332,405
Joined:Oct 2007
Message Posted: Apr 12, 2012 3:54:07 PM

C'mon, Stop already!!!
Price of GAS???
J Eric
Champion Author Los Angeles

Posts:13,298
Points:2,763,705
Joined:Feb 2004
Message Posted: Apr 12, 2012 3:48:46 PM

True! Beamers have a cute look, Edsels looked like they had chewed on a lemon. Challengers look mean. VW Beetles just look like stinkbugs.

[Edited by: J Eric at 4/12/2012 3:53:40 PM EST]
tree_shakker
Veteran Author Ontario

Posts:427
Points:208,405
Joined:May 2011
Message Posted: Apr 12, 2012 3:47:36 PM

So what!
032946
Champion Author Twin Cities

Posts:23,156
Points:4,789,690
Joined:Oct 2001
Message Posted: Apr 12, 2012 3:45:05 PM

Sounds like some one has some serious problems.
paty2k
Champion Author Florida

Posts:1,603
Points:276,360
Joined:Jul 2011
Message Posted: Apr 12, 2012 3:42:30 PM

Yeah right...
dpt
Champion Author Michigan

Posts:3,199
Points:2,847,945
Joined:Mar 2005
Message Posted: Apr 12, 2012 3:41:54 PM

There is still something of a "company look" about some grilles, although there's a lot more sameness than there used to be. I remember when I was a kid, Buicks of the late 40s or early 50s all looked like they were frowning.
Red7002011
Champion Author Mississippi

Posts:6,573
Points:1,445,100
Joined:Jul 2011
Message Posted: Apr 12, 2012 3:40:57 PM

Really!
UWHusky
Rookie Author Toledo

Posts:48
Points:18,115
Joined:Apr 2012
Message Posted: Apr 12, 2012 3:40:06 PM

who um cares?
DirtDauber
Champion Author San Antonio

Posts:10,035
Points:2,407,915
Joined:Nov 2005
Message Posted: Apr 12, 2012 3:36:47 PM

How it looks does not matter, they all look pretty much the same.

How it preforms is far more important.
f250dieselrat
All-Star Author Florida

Posts:856
Points:446,800
Joined:May 2011
Message Posted: Apr 12, 2012 3:36:07 PM

im bored of this article...
bigoilscamsus
Champion Author Lansing

Posts:1,058
Points:48,265
Joined:Nov 2011
Message Posted: Apr 12, 2012 3:31:02 PM

Protest high gas prices!! Picket the 15 highest priced gas stations in your area!!Join the protest at the WALK ON WASHINGTON and at all the other State Capitals on Friday June 1st 2012!1 Bring your protest signs and let Big Oil know what you think of the obscene profits that Big Oil extorts from the American consumer!!
unicornpmb
Champion Author Buffalo

Posts:11,744
Points:2,409,395
Joined:Sep 2005
Message Posted: Apr 12, 2012 3:27:10 PM

Right.
me2002
All-Star Author Toledo

Posts:763
Points:326,255
Joined:Dec 2011
Message Posted: Apr 12, 2012 3:25:39 PM

Weird
bigrigAZ
Champion Author Phoenix

Posts:1,952
Points:1,081,125
Joined:Jul 2008
Message Posted: Apr 12, 2012 3:24:39 PM


Glad you explained that. Seems like they all look alike. The only way to tell what kind of cars they are today is to know the emblem on the back or some where. Doesn't seem to have any imigination anymore. 50's, 60, and 70's you could tell what kind of car it was a block away. Now if you see an accident and the police or tv news reports what kind of car was it? - it was a white car either a sedan or SUV. "If you see this white sedan call your local police or read about it on our TV network site. Good luck!
caddilac
Champion Author Ontario

Posts:20,231
Points:2,918,260
Joined:Apr 2007
Message Posted: Apr 12, 2012 3:24:00 PM


Nonsense.
insightcruzer
All-Star Author Oakland

Posts:552
Points:191,145
Joined:Feb 2012
Message Posted: Apr 12, 2012 3:21:39 PM

like the old saying goes, "we eat with our eyes and not our stomachs" and so, apparently, we purchase with our eyes and not our knowledge of a vehicle's stats.
hank1326
Champion Author Los Angeles

Posts:11,254
Points:2,453,185
Joined:Jun 2008
Message Posted: Apr 12, 2012 3:15:56 PM

Make them functional and practical. Otherwise, it is a waste of time and resources.
PerSonneL
Champion Author Alberta

Posts:1,188
Points:736,915
Joined:Mar 2008
Message Posted: Apr 12, 2012 3:13:01 PM

not sure
PhilMils
Champion Author Virginia

Posts:10,983
Points:1,629,165
Joined:Dec 2008
Message Posted: Apr 12, 2012 3:04:16 PM

How about that.
Go_E85
Champion Author Orange County

Posts:5,784
Points:342,215
Joined:Dec 2007
Message Posted: Apr 12, 2012 3:01:57 PM


Inspired by Disney ?
RAC110
Champion Author Massachusetts

Posts:7,195
Points:2,123,870
Joined:Mar 2003
Message Posted: Apr 12, 2012 2:59:38 PM

they use to pay people to test mattresses
snappytom2
Champion Author Corpus Christi

Posts:6,309
Points:413,195
Joined:Jul 2008
Message Posted: Apr 12, 2012 2:57:44 PM

How much did they pay the guy who put the face on the Edsel?
mfeldstein
Champion Author Ottawa

Posts:11,288
Points:2,681,260
Joined:Feb 2007
Message Posted: Apr 12, 2012 2:54:46 PM

So when I buy a car, part of the price is to pay the salary of a guy (or gal) whose job is to focus on car faces? There's a way to lower the price here - let's do it.
carloco75
Champion Author Richmond

Posts:6,897
Points:1,351,795
Joined:Oct 2010
Message Posted: Apr 12, 2012 2:52:35 PM

That article link is messed up...first it took me to an add than that page went to Forbes main page...

It worked the 2nd time...
NoStrings
Champion Author Ventura

Posts:1,387
Points:271,280
Joined:Aug 2011
Message Posted: Apr 12, 2012 2:51:12 PM

ok
stpetebp
Champion Author Tampa

Posts:7,832
Points:2,403,985
Joined:Nov 2007
Message Posted: Apr 12, 2012 2:43:36 PM

Personality, now thats funny
rd2000
Champion Author Florida

Posts:6,765
Points:1,453,095
Joined:Jul 2007
Message Posted: Apr 12, 2012 2:43:30 PM

yes, whatever.
Nancy&Len
Champion Author Cleveland

Posts:5,113
Points:2,686,850
Joined:Sep 2004
Message Posted: Apr 12, 2012 2:42:42 PM

Who cares.
dunedate
Champion Author California

Posts:1,438
Points:175,865
Joined:Jan 2010
Message Posted: Apr 12, 2012 2:40:45 PM

Whatever
THX138
Champion Author San Francisco

Posts:4,790
Points:1,744,770
Joined:Apr 2010
Message Posted: Apr 12, 2012 2:40:15 PM

So THAT'S why today's cars look so stupid
Agarre
Champion Author Richmond

Posts:2,010
Points:431,840
Joined:Feb 2012
Message Posted: Apr 12, 2012 1:29:36 PM

Base as Back ends ?
ToolinIt
Champion Author Colorado

Posts:1,846
Points:1,602,780
Joined:May 2010
Message Posted: Apr 12, 2012 1:20:28 PM

The tail lights are nice on the new Camero.

[Edited by: ToolinIt at 4/12/2012 1:21:42 PM EST]
leemun
Champion Author Utah

Posts:8,827
Points:1,808,775
Joined:May 2010
Message Posted: Apr 12, 2012 1:07:23 PM

I always thought front ends looked like faces. Note that the Edsel front end looks like someone who just sucked on something really sour. Like a lemon.
ModelWarships
Champion Author Missouri

Posts:7,916
Points:1,764,845
Joined:Jul 2008
Message Posted: Apr 12, 2012 12:49:13 PM

yawn, they all look alike.
FunMyster
All-Star Author Indiana

Posts:912
Points:74,315
Joined:Jul 2011
Message Posted: Apr 12, 2012 12:43:58 PM

OK
Travel1st
Champion Author Las Vegas

Posts:4,605
Points:1,019,380
Joined:Aug 2011
Message Posted: Apr 12, 2012 12:25:48 PM

ok
bart_reed
Champion Author Los Angeles

Posts:7,239
Points:1,565,390
Joined:Mar 2011
Message Posted: Apr 12, 2012 11:47:46 AM

Just what I want. A car with a personality. Can it give me a backrub?
orcar
Champion Author Boise

Posts:2,470
Points:1,409,335
Joined:Jun 2010
Message Posted: Apr 12, 2012 11:23:53 AM

There are some cars that are so ugly you have to wonder what anyone saw in the pictures.
vjs3
Champion Author Denver

Posts:3,838
Points:1,333,515
Joined:Jun 2011
Message Posted: Apr 12, 2012 11:02:00 AM

The back end is telling too...
PrinceLH
Champion Author Ontario

Posts:5,962
Points:1,317,845
Joined:Jun 2011
Message Posted: Apr 12, 2012 11:01:25 AM

Shallow!
CapriceWagon
Champion Author Washington

Posts:1,488
Points:1,120,840
Joined:Feb 2008
Message Posted: Apr 12, 2012 11:00:57 AM

Usually I think of tail lights as more telling than grilles, especially with Cadillac's vertical fins and Impala's triple rounds. The new Camaros are smiling, but I usually like aggressive or angry faces on cars
grammamNV
Champion Author Nevada

Posts:2,335
Points:372,425
Joined:Mar 2011
Message Posted: Apr 12, 2012 11:00:32 AM

ok then
mberg
Champion Author Houston

Posts:7,085
Points:1,733,050
Joined:Aug 2010
Message Posted: Apr 12, 2012 11:00:09 AM

Any chance these jazzy front ends produce better gas mileage?
Post a reply Back to Topics